Skip to main content

Improving email deliverability

A guide on how to improve your email deliverability

Sharlotte Briscoe avatar
Written by Sharlotte Briscoe
Updated over a week ago

Sending out audits is an integral part of the prospecting process, so ensuring the emails are delivered safely is key! We do this by setting DKIM DNS records, which is a way of saying you trust Insites to deliver emails on your behalf.


What is DKIM?

DKIM, or DomainKeys Identified Mail, is an email authentication method that uses a digital signature to let the receiver of an email know that the message was sent and authorised by the owner of a domain.

Once the receiver determines that an email is signed with a valid DKIM signature it can be confirmed that the email's content has not been modified. In most cases, DKIM signatures are not visible to end-users, the validation is done on a server level.

How can I do it?

First off you provide us with a white-labelled email address to send your audits out from. We'll then start the verification process and provide you with three CNAME records to add to your domain name

  1. You’ll provide us with a white-labelled (custom) email address to send your audits out from

  2. We'll then start the verification process and provide you with three CNAME records (like the ones below) to add to your domain name

  3. You add them to your domain name, wait for up to 48 hours for the details to propagate and then it is complete!

It’s as simple as that!

Did this answer your question?